The Chino Revived
"The Chino" the big pants brand, exploited and developed during 90's in Japan. Our global design and production team has revived this with new strategy in 2013.
Japanese Authenticity
We keep striving to create products without compromises and ensuring the quality of our products to meet and exceed the standards you would expect from a Japanese brand. Each collection is designed with exclusively developed or Japanese rare fabric. Skillful pattern maker drew beautiful and three-dimensional line. Full piping finish inside together with the crotch lining, AMF "hand stitching" that is the symbol of luxury trousers. They are done by one of a few skillful pants factories in Japan.
Valued products that is fully designed and produced under Japanese craftsmanship's sensitivity.
Has started to exhibit at PITTI IMMAGINE UOMO, representative exhibition in men's apparel industry of the world from 2016.